On the face of it, web design and Search Engine Optimisation (SEO) seem to be pulling in opposite directions. In fact, these two essential aspects of website creation are far…
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How can you know in advance if your website design is going to work? Usability testing is where you give volunteers your product — the website, in this case —…
Graphic design is fundamental to everything we do at ID:10. Whether it’s used for a printed poster or for a website, the principles are much the same, and so is…
As with any specialised field, web design uses a good deal of terminology that’s incomprehensible to anyone who doesn’t speak the language. Although we always try to explain what we’re…
Suppose you're running a high-street shop. It might be tempting to judge your success by the volume of customers coming through your door, to look at your crowded shop and...
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We all recognise the importance of branding, but do we really understand what it is? Essentially, a brand is the way a company or product is publicly seen and the...
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Anyone who's searched for web design tools probably knows how endless the lists of products available are. How to choose the right ones? It would take a far longer article...
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Most ecommerce websites have a very low conversion rate, often only about 2%. It's a fact of life, of course, that not everyone who comes to your site is going...
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It used to be simple enough to get website design right. Everyone used a desktop monitor, and though they varied in size, the proportions were much the same. It wasn't...
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Email campaigns still offer one of the most effective marketing tools in existence. Like all marketing tools, though, they only work if you put a lot of thought into their...
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